There is a great deal of business advice in books and on the internet, but much of it is not always intended or aimed at entrepreneurs or small business owners. There is even less advice on how a small business can compete with the bigger competitors who dominate the market. The advice you may get from a fellow entrepreneur might work for them, but there is no guarantee it will work for your small business, that is nature of small business. Here is some advice that does work for small business that you really need to hear.

1. Do not try to compete with the big box stores using price, they will always win

Yes, the Walmarts, the Targets the Best Buys and even online giants like Amazon use pricing to draw consumers away from competitors, but as a small business owner, you will go out of business by trying to compete based on price. Just ask any business owner whose business is now shuttered and the owner has moved on to another business venture. Regardless of the product or service being offered, the big box stores and large corporations will always have the pricing that is prohibitive for smaller companies to compete with, this is largely due to the buying power that they have.

So if you can not compete solely on price, you need to make your offering more appealing to consumers on your uniqueness and quality of service. There are a lot of consumers who rather pay a little more and get amazing customer service from a dedicated sales and service team that truly knows their product, rather than deal with someone working at a big box store (who only makes less than $12 per hour) that does not truly know their products and only tell you what the manufacturer has listed on the data sheet. Try to stand out for something other than price, show value in your offering that the big boys can’t offer. Yes, price will often still factor in, but when you enhance the customer experience and dedicated professionalism can often make consumers overlook the pricing and become a long term customer.

2. Give the consumer a lasting impression with awesome customer service

You can have the best product, at a great price, but if you do not leave a lasting impression on customers, they wont be back. Dedication to the delivery of great customer service does not end when the sale is made, you want the customer to feel that they have made the right choice and that you stand behind your product or service.

Good customer service is not just for customers you are serving today, consider the customers that did not make a purchase today as a future customer. We all know that there are “tire kickers” that are thinking of making a purchase, but trying to get as much information and knowledge about what they are considering purchasing. Your good customer service skills of treating them the same way you would another customer will go a long way to getting them to consider coming back and doing business with you. If you have a giveaway item that your give customers who have made a purchase, offer it to your “tire kicker” prospects as a sign of good faith, they will remember that gesture when it does come time to make the purchase.

3. To encourage repeat business, you should create a loyalty program that rewards customers who frequent your business.

We have all seen those coffee cards that get stamped every time you purchase a coffee from a local coffee shop, that is the simplest form of a loyalty reward program. Admit it, you have at least one of those cards or one of the loyalty reward cards from a major retailer or even one associated with your credit card. Loyalty reward programs would not exist if they did not work, but creating one that is easy to use, is the true key. While some coffee shops still use the stamp or whole punch method, some reward programs have gone high tech. Some loyalty rewards program come in the form of a smart phone app or a scannable barcode on a keychain fob.

Regardless of which method of reward program you use, if it is not simple for the user to collect from it, they will not use it or frequent your business. Having an easy to use method of loyalty rewards program is not the only thing you need, you need to let people know that you have the program and make them want to use it. It starts at the point of sale when you or your staff interact with a customer, let them know about your rewards program and show them how easy it is to get on it. If you have a mailing list of your customers, remind them in your communications that you have a reward program and explain the benefits to them for using it.

GREAT QUALITY NEIGHBOURHOOD

18 King Street East is a quality boutique Class A building – East
of Yonge Street: easy street parking, less traffic, excellent restaurants and lovely treed parks – St. James Park @
Church & King and Berczy Park @ Wellington East, Scott and Front Streets – Very high energy and engaging
area.

RESTAURANTS/TAKE OUT

Leave it to TELSEC. Let our staff take care of the catering for the important business meeting room rental or
training seminar! Just let us know what types of food you prefer and for how many people and let us do the
rest. For breakfast, lunch and dinner, Telsec can provide anything from assorted sandwiches to a high-quality
hot sit-down meal. We’re always happy to take care of our clients! https://telsec.net/boardrooms-meeting-
rooms/

1. CRAFT BEER MARKET (OUTDOOR COURTYARD)
Courtyard backs onto our Telsec building, 18 King St. E
1 Adelaide St E (enter on east side of Yonge St., south of Adelaide)
Toronto
Ryan Halsall
info@craftbeermarket.ca
Tel: 437-922-BEER (2337)
www.craftbeermarket.ca
Toronto’s first chef-driven food hall, perfect for lunch or team outings, with a wide selection of seasonal
dishes and local brews.

2. Beerbistro restaurant and bar
Outdoor patio next to our Telsec building, 18 King St. E.
18 King Street East, Main Floor
Toronto
Omid Azad
info@beerbistro.com
Tel: 416-861-9872
www.beerbistro.com

3. CONVIVIUM DINING – HIGH-END (SOME TABLES BACK ONTO OUTDOOR COURTYARD)
Courtyard backs onto our Telsec building, 18 King St. E.
83 Yonge Street
Toronto
Soumini Agate
sa@myconvivium.com
General Manager
Sarah Watson
sw@myconvivium.com
Floor Manager
Tatiana Frelik (Events)
tf@myconvivium.com

Tel: 416-691-9909
www.myconvivium.com

4. RESTAURANT 20 VICTORIA – MICHELIN 2025 APPROVED
20 Victoria Street
Toronto
Declan
20vicreservations@gmail.com
Tel: 416-804-6066
Instagram for reservations: https://www.instagram.com/twentyvictoria/

5. JOEY KING STREET
20 King Street West
Toronto
Nora Elhanafy
nelhanafy@joeyrestaurants.com
Tel: 647-678-5639
www.joeyrestaurants.com
If you want to wow your business partners or clients, then grab and go from this contemporary dining
spot with a menu featuring international and regional dishes. Order their upscale east like sushi, salads,
steaks or that wagyu beef carpaccio. Yum!

6. DACASTO (take out)
37 King Street East
Toronto
Enrico Dacasto
enrico@dacasto.com
Tel: 416-214-0986
www.dacasto.com

7. DEB BREAKFAST. CO (take out)
20 Toronto Street
Toronto
Sade Henry
torontostgm@eatdeb.com
Tel: 347-880-8291
www.torontostgm.com

8. THE POKE BOX (take out)
36 Toronto Street
Toronto
Jeremy
info@thepokebox.ca
Tel: 416-929-0363
www. thepokebox.ca
For business teams that love to indulge but want to feel good about it, consider ordering from The Poke
Box. Their individual boxed meals are prepared with fresh ingredients and packed with protein! Great
for sushi lovers but without a mess.

9. CARISMA (ITALIAN)

15 Toronto Street
Toronto
Michael Pagliaro
info@carismarestaurant.com
Tel: 416-864-7373
www.carismarestaurant.com

10. NAMI (JAPANESE)
55 Adelaide Street East
Toronto
Mana
namirestaurant1984@gmail.com
Tel: 416-362-7373
www.namirestaurant.ca

11. TERRONI (ITALIAN)
57 Adelaide Street East
Toronto
Patti Shaw
info@terroni.com
Tel: 416-203-3093
www.terroni.com

12. SWAAGAT – THE REAL TASTE OF INDIA
36 King Street East
Toronto
swaagattoronto@gmail.com
Tel: 647-943-9754

13. WOODS RESTAURANT AND BAR
45 Colborne Street
Toronto
Robin Singh
info@woodsrestaurant.ca
Tel: 416-214-9918
www.woodsrestaurant.ca

14. aKin – Michelin 2025 approved
51 Colborne Street
Toronto
Mike Birdsey, Genral Manager
Eric Chong, chef + owner
info@atkintoronto.com
Tel: 416-363-0151
www.atkintoronto.com
aKin is a modern Asian-inspired fine dining restaurant located in the heart of Toronto. Offering a
meticulously curated 10-course blind tasting menu that highlights local and seasonal ingredients, with
influences from diverse Asian cuisines.

15. CANTINA MERCATTO

20 Wellington Street East
Toronto
Niam H
info@cantinamercatto.ca
Tel: 416-304-0781
www.cantinamercatto.ca

16. UNCLE TONY’S
38 Wellington St E
Toronto
Siva Sathasivam
uncletonyssiva@gmail.com
Tel: 416-455-6650
https://uncletonys.ca/

17. FRESH KITCHEN + JUICE BAR – vegan restaurant
47 Front Street East
Toronto
Lindsey Dauilmar
ldavilmar@recipeunlimited.com
Tel: 647-693-7556
www.freshkitchens.ca
This plant-based restaurant is so good you won’t even miss meat. It’s a great choice for delicious and
health-conscious food and a top pick for those with dietary restrictions. Choose from their lunch and
dinner menu or opt for their takeout bundles and get appetizers and entrees for multiple people.

18. THE FLAT IRON: A FIRKIN PUB
49 Wellington Street East
Toronto
JC Trujillo
Jctrujillo3@gmail.com
Tel: 647-561-7224, 416-362-3444
www.firkinpubs.com/theflatiron
If your team likes pub grub, then the Firkin’s traditional English food is for you. Order from their party
platter menu for large groups, which includes all your classic pub favourites like fish and chips, sliders,
skewers, tacos, nachos, charcuterie boards and more.

19. SCORE ON KING (Sports Bar)
Outdoor Patio + Heated
Church & King
107 King Street East
Toronto
Tel: 416-519-4654
www.scoreonking.com

20. RESTAURANT LUCIE
100 Yonge Street
Toronto
info@restaurantlucie.com
Tel: 416-788-9054
www.restaurantlucie.com

21. PIZZAIOLO
(no e-mail)
104 Yonge Street
Toronto
Tel: 416-860-0700
www.pizzaiolo.ca

Restaurants

1. Ryan Halsall

CRAFT BEER MARKET (OUTDOOR COURTYARD)

Courtyard backs onto our Telsec building, 18 King St. E

1 Adelaide St E (enter on east side of Yonge St., south of Adelaide)

Toronto, ON

M5C 2V9

Tel: 437-922-BEER (2337)

Website: www.craftbeermarket.ca

2. Michael Pagliaro

Carisma (Italian)

15 Toronto Street

Toronto, ON

M5C 2E3

Tel: 416-864-7373

Website: www.carismarestaurant.com

3. Patti Shaw

Terroni (Italian)

57 Adelaide Street East

Toronto, ON

M5C 1K6

Tel: 416-203-3093

Website: www.terroni.com

4. Declan

Restaurant 20 Victoria – Michelin guide approved

20 Victoria Street

Toronto, ON

M5C 2A1

Tel: 416-804-6066

Instagram for reservations: https://www.instagram.com/twentyvictoria/

5. Mana

Nami (Japanese)

55 Adelaide Street East

Toronto, ON

M5C 1K6

Tel: 416-362-7373

Website: www.namirestaurant.ca

6. Restaurant Lucie

100 Yonge Street

Toronto, ON

M5C 2W1

Tel: 416-788-9054

Website: www.restaurantlucie.com

7. Niam H

Cantina Mercatto

20 Wellington Street East

Toronto, ON

M5E 1C5

Tel: 416-304-0781

Website: www.cantinamercatto.ca

8. Siva Sathasivam

Uncle Tony’s

38 Wellington St E

Toronto, ON

M5E 1C7

Tel: 416-455-6650

Website: https://uncletonys.ca/

9. Pizzaiolo

104 Yonge Street

Toronto, ON

M5C 2Y6

Tel: 416-860-0700

Website: www.pizzaiolo.ca

10. Robin Singh

Woods Restaurant and Bar

45 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-214-9918

Website: www.woodsrestaurant.ca

11. Amadeusz Domyslawski

GUSTO 501

501 King St. E

Toronto, ON

M5A 1L9

Tel: 416-477-5647

Website: www.gusto501.com

Health and Wellness

1. Thom Tullo

Morpheus8 by Inmode

47 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-863-6564

Website: www.amanspa.ca

2. Altitude Athletic Training

56 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-366-3838

Website: www.altitudeathletictraining.com

3. Physioheath Studios

33 Victoria Street, #130

Toronto, ON

M5C 2A1

Tel: 416-368-2525

Website: www.physiohealth.com

Hotels

1. Jennifer Smith

General Manager

The Omni King Edward Hotel

37 King Street East

Toronto, ON

M5C 1E9

Tel: 416-863-9700

Website: https://www.omnihotels.com/hotels/toronto-king-edward

2. Mark Perry

General Manager

Executive Hotels and Resorts (Boutique)

8 Colborne Street

Toronto, ON

M5E 1E1

Tel: 416-350-2419

Website: www.spazen.ca or www.cosmotoronto.com

3. Emeline Boul

General Manager

Hotel Victoria (Boutique)

56 Yonge Street

Toronto, ON

M5E 1G5

Tel: 416-363-1666

Mobile: 647-574-5832

Website: www.hotelvictoriatoronto.com

4. Omkar Sawant

Reservations Manager

One King West Hotel

1 King Street West

Toronto, ON

M5H 1A1

Main: 416-548-8100

Reservations: 1-866-470-5464

Website: www.onekingwest.com

5. Van Nguyen

General Manager

Cambridge Suites Toronto

15 Richmond Street East

Toronto, ON

M5C 1N2

Direct: 416-601-3757

Hotel: 416-368-1990

Website: www.cambridgesuitestoronto.com

Our Amenities

We are by far the most experienced and best coworking team in the market – established in 1980

We are the highest Tech centre in the market

We have a very modern, high quality, brand new facility located at:

18 King Street East, Suite 1400

Toronto, Ontario M5C 1C4 Canada

- 18 King Street East is a boutique Class A building – East of Yonge: easy street parking, less traffic, excellent restaurants and lovely parks – St. James Park @ Church & King and Berczy Park @ Wellington East, Scott and Front Streets – Very high energy and engaging area
- Next to the King Subway & PATH network and streetcar available outside building
- Building is located in Toronto's vibrant financial district
- Plenty of parking available in the area including street parking and reserved parking in the 18 King building
- Adjacent to the building huge outdoor food courtyard - Beer Bistro www.beerbistro.com and Craft Beer Market www.craftbeermarket.ca/locations/toronto/ restaurants and bars with onsite catering services
- Onsite amenities: Tim Horton's, Beer Bistro, Convenience store and Starbucks across the street
- Nearby amenities: underground PATH network, numerous restaurants, banking, Starbucks plus a wide array of nearby shops and services
- New modernized office layout fully furnished with meeting spaces and training rooms plus café lounge area
- We are leaders in the service of training/meeting rooms with full conference facilities, high quality hot and cold catering
- Largest training room and conference facilities accommodate up to 60 people classroom style
- Ultra-high-speed - 1 GIG pipe = 1,000 x 1000 fiber-optic network, which will deliver internet connection speeds faster than most North American services
- Private shower room
- Indoor Reserved Parking at the current building rental rate
- Bicycle secure parking
- Rent a space to accommodate your team for meetings, training sessions, corporate events or coworking space or flexible office space for one day, one week, one month or one year, or whatever term suits your business
- Telsec has over 650 locations in 40 different countries worldwide available for their clients. Office clients receive up to 8 hours of meeting space per month at no charge at any ABCN member location. Plus, Office and Virtual Office clients may rent a space from any member location at special member rates which varies depending on the location
- King Edward Hotel is located across the street - recently completed a $40 million renovation and boutique hotels close by within walking distance

Dining and entertainment at high quality restaurants only minutes away – Carisma, Terroni, Woods Restaurant & Bar and Michelin Rated - Restaurant 20 Victoria. Plus numerous lunch and takeout eateries nearby

Please check out our 70 second video, click below:

Take a look at our facilities www.telsec.net

Telsec will Customize Your Client’s Office(s) Layout to Meet Their Requirements.

You are welcome to drop-in any-time, a quick call would be appreciated to ensure our availability Vanessa 416-574-1112 or Josie 416-606-4349 or e-mail josie@telsec.net.

3 Tips for a Small Business to Compete With Bigger Competitors

1. Do not try to compete with the big box stores using price, they will always win

2. Give the consumer a lasting impression with awesome customer service

3. To encourage repeat business, you should create a loyalty program that rewards customers who frequent your business.

Looking to Learn More?

How to Negotiate For Lower Business Expenses

Tips For Small Businesses To Appear Much Larger Than They Are!

3 Tips for a Small Business to Compete With Bigger Competitors

1. Do not try to compete with the big box stores using price, they will always win

2. Give the consumer a lasting impression with awesome customer service

3. To encourage repeat business, you should create a loyalty program that rewards customers who frequent your business.

Looking to Learn More?

How to Negotiate For Lower Business Expenses

Tips For Small Businesses To Appear Much Larger Than They Are!

Our Amenities

Video Gallery