How to gain new customers using seminars and training

Many small business owners attended seminars and training room sessions when they were first starting out, just to get some knowledge and a feel for what it was like to be their own boss. Even as their business continues to grow, smart business owners seek out training and business seminars for growth – especially free events. Attending these seminars builds trust between them and the trainer/seminar holder, so much so that they may consider doing business with them.

Regardless of what type of product or service your business provides, you too can offer seminars and training sessions that can increase awareness of your potential customers. Doing your first seminar or training session will not be easy, unless you have experience with public speaking and are passionate about what you do. The more you do your seminar or training session, the more you become comfortable with presenting. The more comfortable and confident you become, the more that your audience will believe you and trust in what you are teaching.

Holding a training session or a free seminar does not mean having to promote just your own product or service. You can invite guest speakers and allow you audience to learn from them. This will not only gain you an audience, it could help your guest speakers attract potential clients too. All you need to do is to reach out and ask. Many people that you would not normally suspect, might be willing to do a seminar or training session because it gives them exposure too.

A training session or seminar not only brings attention to your facility, but it also gives your business some attention that you might not get without it. If you rent office space at an office business centre, chances are you can rent a conference room for a much lower price than someone who is not an office tenant. Some business centres will even give a reduced rate on a training seminar room to its virtual office clients.

Basically, the more people that you get to your seminars and training room sessions, the more potential you have of building your client list – or at least reminding potential clients that your ultimate intention is to help them.

Looking to Learn More?

Restaurants 

 

1. Ryan Halsall

CRAFT BEER MARKET (OUTDOOR COURTYARD)

Courtyard backs onto our Telsec building, 18 King St. E 

1 Adelaide St E (enter on east side of Yonge St., south of Adelaide)

Toronto, ON 

M5C 2V9

Tel: 437-922-BEER (2337)

Website: www.craftbeermarket.ca 

 

2. Michael Pagliaro

Carisma (Italian) 

15 Toronto Street

Toronto, ON

M5C 2E3

Tel: 416-864-7373

Website: www.carismarestaurant.com 

 

3. Patti Shaw

Terroni (Italian) 

57 Adelaide Street East

Toronto, ON

M5C 1K6

Tel: 416-203-3093

Website: www.terroni.com 

 

4. Declan

Restaurant 20 Victoria – Michelin guide approved

20 Victoria Street

Toronto, ON

M5C 2A1

Tel: 416-804-6066

Instagram for reservations: https://www.instagram.com/twentyvictoria/ 

 

5. Mana

Nami (Japanese)

55 Adelaide Street East

Toronto, ON

M5C 1K6

Tel: 416-362-7373

Website: www.namirestaurant.ca 


6. Restaurant Lucie

100 Yonge Street

Toronto, ON

M5C 2W1

Tel: 416-788-9054

Website: www.restaurantlucie.com 

 

7. Niam H

Cantina Mercatto

20 Wellington Street East

Toronto, ON

M5E 1C5

Tel: 416-304-0781

Website: www.cantinamercatto.ca 

 

8. Siva Sathasivam

Uncle Tony’s

38 Wellington St E

Toronto, ON

M5E 1C7

Tel: 416-455-6650 

Website: https://uncletonys.ca/ 


9. Pizzaiolo 

104 Yonge Street 

Toronto, ON 

M5C 2Y6

Tel: 416-860-0700

Website: www.pizzaiolo.ca 

 

10. Robin Singh 

Woods Restaurant and Bar

45 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-214-9918

Website: www.woodsrestaurant.ca 

 

11. Amadeusz Domyslawski

GUSTO 501

501 King St. E

Toronto, ON

M5A 1L9

Tel: 416-477-5647

Website: www.gusto501.com

 

Health and Wellness

 

1. Thom Tullo

Morpheus8 by Inmode

47 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-863-6564

Website: www.amanspa.ca 


2. Altitude Athletic Training 

56 Colborne Street

Toronto, ON

M5E 1E3

Tel: 416-366-3838

Website: www.altitudeathletictraining.com 


3. Physioheath Studios

33 Victoria Street, #130

Toronto, ON

M5C 2A1

Tel: 416-368-2525

Website: www.physiohealth.com 

 

Hotels

 

1. Jennifer Smith

General Manager 

The Omni King Edward Hotel

37 King Street East

Toronto, ON

M5C 1E9

Tel: 416-863-9700

Website: https://www.omnihotels.com/hotels/toronto-king-edward 

 

2. Mark Perry 

General Manager 

Executive Hotels and Resorts (Boutique) 

8 Colborne Street

Toronto, ON

M5E 1E1

Tel: 416-350-2419

Website: www.spazen.ca or www.cosmotoronto.com 

 

3. Emeline Boul

General Manager 

Hotel Victoria (Boutique) 

56 Yonge Street

Toronto, ON

M5E 1G5

Tel: 416-363-1666

Mobile: 647-574-5832

Website: www.hotelvictoriatoronto.com 

 

4. Omkar Sawant

Reservations Manager 

One King West Hotel 

1 King Street West

Toronto, ON

M5H 1A1

Main: 416-548-8100

Reservations: 1-866-470-5464

Website: www.onekingwest.com 



5. Van Nguyen

General Manager 

Cambridge Suites Toronto 

15 Richmond Street East

Toronto, ON

M5C 1N2

Direct: 416-601-3757

Hotel: 416-368-1990

Website: www.cambridgesuitestoronto.com 

Our Amenities

We are by far the most experienced and best coworking team in the market – established in 1980

  • We are the highest Tech centre in the market
  • We have a very modern, high quality, brand new facility located at:

   18 King Street East, Suite 1400

      Toronto, Ontario   M5C 1C4 Canada

    • 18 King Street East is a boutique Class A building – East of Yonge: easy street parking, less traffic, excellent restaurants and lovely parks – St. James Park @ Church & King and Berczy Park @ Wellington East, Scott and Front Streets – Very high energy and engaging area
    • A few steps (a few seconds) to the Yonge Street subway/underground PATH network and streetcar available outside building
    • Building is located in Toronto's vibrant financial district
    • Plenty of parking available in the area including street parking and reserved parking in the 18 King building 
    • Adjacent to the building huge outdoor food courtyard - Beer Bistro www.beerbistro.com and Craft Beer Market www.craftbeermamrket.ca restaurants and bars with onsite catering services
    • Onsite amenities:  Tim Horton's, Beer Bistro, Convenience store and Starbucks across the street 
    • Nearby amenities:  underground PATH network, numerous restaurants, banking, Starbucks plus a wide array of nearby shops and services 
    • New modernized office layout fully furnished with meeting spaces and training rooms plus café lounge area
    • We are leaders in the service of training/meeting rooms with full conference facilities, high quality hot and cold catering
    • Largest training room and conference facilities accommodate up to 60 people classroom style
    • Ultra-high-speed - 1 GIG pipe = 1,000 x 1000 fiber-optic network, which will deliver internet connection speeds faster than most North American services
    • Private shower room
    • Indoor Reserved Parking at the current building rental rate
    • Bicycle parking
    • Rent a space to accommodate your team for meetings, training sessions, corporate events or coworking space or flexible office space for one day, one week, one month or one year, or whatever term suits your business
    • Telsec has over 650 locations in 40 different countries worldwide available for their clients.  Office clients receive up to 8 hours of meeting space per month at no charge at any ABCN member location.  Plus, Office and Virtual Office clients may rent a space from any member location at special member rates which varies depending on the location 
    • King Edward Hotel is located across the street - recently completed a $40 million renovation and boutique hotels close by within walking distance
  • Dining and entertainment at high quality restaurants only minutes away – Carisma, Terroni, Woods Restaurant & Bar and Michelin Rated - Restaurant 20 Victoria. Plus numerous lunch and takeout eateries nearby

         Please check out our 70 second video, click below:

Take a look at our facilities www.telsec.net    

Telsec will Customize Your Client’s Office(s) Layout to Meet Their Requirements

You are welcome to drop-in any-time, a quick call would be appreciated to ensure our availability Vanessa 416-574-1112 or Josie 416-606-4349 or e-mail josie@telsec.net.