Articles & Resources
An entrepreneur’s glossary to some common business terms
We’ve compiled a glossary of common business terms and acronyms related to entrepreneurship and small businesses. Some of this business terminology may be familiar to you while some you may have only heard in passing without knowing what it meant. Whatever your experience level or familiarity with these business terms, our business terms glossary covers the most commonly used business terms and their definitions. So without further ado, here are some business terms every professional should know. Advertising Advertising is a type of marketing for businesses that helps increase sales and raise awareness to your target audience. Marketing includes paid announcements, radio, television, PPC (pay per click), billboard ads, newspapers, posters and magazines. Current and future customers can form their own opinions on your brand from your marketing strategies, so it’s important to make a positive impact. Angel Investors An angel investor is a wealthy person (they often work in […]
How to optimize your local SEO Strategy?
Local search is a powerful tool for many businesses – especially small ones. For instance, roughly 46% of Google searchers are looking for local information and businesses. A robust local SEO strategy can set you apart from competitors and get more users to your website or through your doors. If you work in a coworking space, you can use these SEO tips to your advantage too! In this post, we break down some simple SEO methods you can use to boost your overall strategy that can help improve your lead generation or sales. Read on for more. What is local SEO? Local SEO is the process of optimizing your online presence and assets to increase your organic traffic and brand awareness. You can do this with the following strategies: Creating and optimizing a Google Business (GMB) Profile Including local keywords based on your location Producing relevant and local content Any […]
How To Create & Take Meeting Notes
Taking better notes is a key business skill that will improve your communication with coworkers and clients while also creating a meaningful record of knowledge for yourself and others. Whether [...]
How to simplify your small business
Tons of business owners are always looking for new ways to improve and streamline their businesses. If being a busy business owner has dominated your life, it’s time to regain [...]
You Can be a Coworking Nomad
Imagine a utopia where working professionals are no longer tethered to one main location and office space and aren’t limited by distance. For many entrepreneurs, this type of working life is a reality. So, how can more workers make this their everyday life? Working remotely has become more and more popular and has opened up doors for many different types of professionals. Whether you’re trying to start your own business or simply make money while exploring the world, choosing the digital nomad route might be for you. In this guide, we break down how you can become a remote worker in a way that fits your lifestyle. What is a digital nomad? Sometimes, the word nomad can have a certain connotation. However, in terms of being a digital nomad, this means professionals go from location to location and stay connected digitally. Digital nomads use modern technology and communication to perform […]
Business Casual does not just Apply to Business Attire
Coworking spaces are leading the way in terms of the new modern office. While some remote professionals and businesses sign up for coworking offices to take advantage of the networking opportunities, others might join to avoid the overhead costs associated with offices. The main objective though – professionals want a nice environment to get their work done. Because coworking spaces are less traditional, it’s not always clear what the dress code is. In this post, we breakdown the basics of dress codes at a coworking space. Represent your company and brand If your business and brand meets with clients, it’s always recommended to put your best foot forward. Many people judge based on first impressions so wearing a professional outfit will only get you further ahead. However, if you’re just starting out and haven’t had the time to develop your brand identity, the simplest way to do so is to […]
The capital cost saving of a serviced office Toronto
Many businesses use coworking spaces as an alternative to the traditional office. Not only are employees not confined to cubicles, but coworking and virtual offices offer flexible plans in a modern setting. Professionals from around the world can work remotely in a coworking space while networking with others in the space. Let’s dive into the specifics and learn how coworking spaces can help businesses in the long-run! What is a coworking space? A coworking space, otherwise known as a virtual office, is an office where remote professionals or small-to-medium sized businesses come to independently work on projects. Coworking spaces offer the same, if not more, amenities compared to traditional offices. The main differentiator is the flexibility these spaces provide workers and businesses since they don’t need to sign any long-term leases or contracts. Most coworking spaces will have the basics like WiFi, printers, conference and meeting rooms, modern furniture and […]
How To Attract Customers To Your Meeting and Seminar Rooms
When a small or medium-sized business needs to hold an offsite meeting or training session, business owners will search to find the best space for their whole team. If you’re [...]
The Basic Requirements of a Seminar and Training Room
If you’re conducting a seminar or training session, there are a few things to keep in mind. Before we review what you should include in your own seminar room checklist, it’s important you nail down the perfect location. Yes, even for training sessions and seminars, the “location, location, location” rule still applies. The location of your training session or seminar can easily influence the success of your event – so choose it strategically! Why you need a training room checklist In general, a lot of people don’t inherently enjoy meetings, training sessions and seminars. But, there is a way to make them more enjoyable and engaging. Having your own checklist of what equipment and materials you need, can make the experience that much better. Seminar and training room checklist No seminar or training room setup is 100% foolproof. However, to ensure your training sessions run smoothly, there are a few […]